Master Maternity Leave

Pause Your Presence—Not Your Results

You don’t need to choose between your baby and your business. You need systems, boundaries, and strategies for a fully supported maternity leave that doesn’t slow down your success. That’s exactly what I’ll help you set up.

We don’t just take 12 weeks off and come back to chaos.

Around here, maternity leave is more than time away—it’s a turning point.

After learning the hard way that white-knuckling my business through my first postpartum season wasn’t sustainable (or smart). I invested in the preparation and personal introspection that transformed my second leave into the most peaceful and productive season my business had ever seen.

Master Maternity Leave was born from that very season—and today, I help self-employed moms turn their leave into their greatest strategic advantage.

Here’s How I Can Help You Master Your Maternity Leave

Work your way through our proven 4-phase framework —so your business keeps growing while you step away.

Phase 1

PHASE ONE

Build the Plan

We start by creating a clear, customized maternity leave plan that aligns with your business goals, your timeline, and your personal values. This isn’t a plug-and-play template—it’s your personalized roadmap to a leave that actually works.

Phase 2

PHASE TWO

“Operationalize” the Business

Next, we streamline your systems, document your workflows, and identify what needs to run without you. From automations to delegation, we help you press pause without panic.

Phase 3

PHASE THREE

Nurture the Team

We ensure your team (or future team!) is empowered to take the wheel while you’re away. You’ll set expectations, strengthen communication, and feel confident in their ability to hold things down.

Phase 4

PHASE four

Design the Re-Entry

Your return doesn’t have to feel like a crash landing. We help you map out a phased, intentional comeback that supports your energy, priorities, and long-term vision—so you can step back in with clarity and calm.

Explore Our Support Systems

No matter your business model, goals or timeline, there’s a path forward that fits you.

The Solo Maternity Leave Method

An on-demand planning experience built specifically for business owners without a team—so you can step away without sacrificing your revenue, reputation, or peace of mind.

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BOND

Our signature 6-week planning container that turns your upcoming maternity leave into a catalyst for smarter systems, stronger operations, and a more sustainable business.

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Custom Maternity Leave Planning

Prefer a more personalized touch? Work with me 1:1 to co-create your ideal leave—whether you need a focused strategy session or full-scale thought partnership.

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Start Your Maternity Leave Plan with One Simple Step

Before you scroll another reel or Google another checklist, take the free assessment that shows you exactly what your business needs to support your next chapter. Built for self-employed moms, by one.

Hi, I’m Alyson—operations strategist, mom of two, and your maternity leave guide.

I built this company because I’ve lived the chaos of emailing clients from my hospital bed and pretending I had it all handled. Balancing being a business owner and a brand-new mom isn’t about finding constant equilibrium—it’s about learning to embrace the ebb and flow without feeling like you’re missing out on the best parts of everything you’ve created.

I don’t regret becoming a mom or starting a business, but I do regret thinking I had to choose between them. So hear me loud and clear: You don’t have to pick. You can protect your peace and your profit. You can take a real maternity leave and return to a business that’s running smoothly. You just need the right systems, support, and a plan made for your life—not some corporate mold that was never designed for us. The type of women who dare to believe they can run a business and be a present mother– because you absolutely can!

That’s what I do inside each of our Master Maternity Leave programs: help self-employed women design businesses that support the kind of mothers they want to be—not compete with one another.

FEATURED IN:

I’m home giving 100% of my energy to my family and my newborn

“My operations are in better working order than they’ve ever been before and I’m home giving 100% of my energy to my family and my newborn which is so important to me right now.”

Carly, Founder of Good Vibe Media and mom of two

I have so much more confidence for a second leave.

“The tools Aly gives changed my business. I have so much more confidence for a second leave.”

Kristina, Doula and mom of one

Over the last three years I’ve…

Helped moms weigh the *real* costs of insurance and state-run programs so they can make the best choice for their families

Helped moms leave their businesses in the hands of capable team who don’t just “cover” for them while they’re out, but truly take ownership of growth

Helped moms create simple revenue streams that grow their business through maternity leave without needing to be “on”

Helped moms save over $50,000 toward their maternity leaves with programs they actually qualify for

Helped moms keep all their clients through maternity leave, safeguarding income and maintaining consistency in the business (yes, even moms who work by themselves in their companies, doing primarily 1:1 work)

Ready to see what’s possible for your own maternity leave?
Let’s create a plan that protects your peace and your profits.